Plaque Design for Marlink
Plaque design integrating brand identity and environmental communication
Project Overview
This project involved designing a commemorative plaque for Marlink to be displayed in a corporate environment. The objective was to create a visual object that reflects Marlink’s brand identity and communicates its legacy within a physical space.
Challenge
Represent the company’s heritage and achievements
Integrate seamlessly within the physical corporate environment
Maintain visual alignment with the corporate brand system
Serve both informational and symbolic purposes
The challenge was to balance aesthetic expression and informational clarity within a compact, tangible object.
Design Approach
The plaque was designed using the brand’s visual language, graphic elements, and typographic principles.
Materials and finishes were selected to reflect corporate sophistication and durability.
Layouts were structured to balance hierarchy and readability at a glance.
Graphic elements were integrated to tie back to the brand identity system and existing environmental graphics.
This approach ensured that the object not only conveyed information clearly but also reinforced brand presence within the space.
From concept to clarity.
One captured the full brand expression; the other was streamlined for production.
The final design built on the second prototype, refined to showcase the clarity and brilliance of crystal-clear acrylic. Bold color accents bring it to life.
My role
Conceptualizing the plaque design based on brand standards
Developing layouts and typography for optimal clarity
Selecting materials and finishes aligned with environmental context
Preparing production-ready artwork and coordinating with vendors
Reviewing fabrication output to ensure quality and consistency
Impact
Delivered a plaque that effectively communicates Marlink’s corporate message
Integrated the object coherently within the existing environment
Maintained visual consistency with broader brand identity system
Provided a tangible visual reinforcement of corporate legacy and culture
This plaque served both informational and symbolic roles, strengthening brand continuity within the corporate space.